All the businesses are required to have social media handles today. The first thing people do when they heard about a brand is search it on internet. If you do not exist on Google, people would treat you as non-existent everywhere. People tend to believe that if you are on internet, you are trustworthy. However, one may feel overwhelmed when it comes to create your online presence. There are so many options and every option is working for someone.

Why is Facebook not an ideal option for beginners?

When you talk about social media platforms, the first thing that comes to mind is Facebook. It has more than a billion active users every month. But it is not about numbers, it is about reach. Reach is a term used to define how many accounts or people you can reach with your content and ads. Facebook has good reach with ads but organically it is not that good.

Which social media platform is best for the beginners?

If you are just starting out, Instagram is the best option. It UI is different from Facebook but better for posting ads and building a brand. Another great thing about Instagram is its organic reach. Instagram has more organic reach than Facebook. However, you are required to post at least twice a day if you want to see quick growth.

What if you are too busy?

In case, you are too busy to post twice a day, the best thing you can do is hire an Instragram administrator[แอด มิ น ดูแล IG, which is the term in Thai]. An administrator will handle your account and keep it updated. He will post twice-thrice in a day using the right hashtags which will help you reach thousands of people easily.

Instagram is best to start and once you start making sales, you can create your own website and other online presences.